The type set in this first image is about 12 points, and says "wow," not "mom." Type is set upside down in a composing stick, but not backwards.

At this angle, you can see that another name for composing stick is "job stick."

This is derived from a type of press shop often called a "job shop" or "job press" that does mostly odd jobs, like broadsides, cards, pamphlets, and small books, for various clients. Jobs require a wide variety of type, whereas a press that publishes a newspaper or large books requires an awful lot of only a few different kinds of type. The print shop here at the college has type from both kinds of shops, so we have mountains of a few classics like Garamond, Palatino, and Caslon, in many sizes and styles, but only a handful of sizes and styles of hundreds of other fonts, as wild as Jokerman.
3 comments:
mmm visuals are helpful. verrrrrry helpful.
Btdub, (I've always wanted to use that properly, if there even is a proper way to use it) your pictures seriously rock!
Grateeful for sharing this
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